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Assistant Director, Social Media Strategy & Content

University/Agency Illinois State University
Civil Service Classification Athletic Communications Associate
View Class Spec Details
Posting Duration 7/10/2025 - 7/24/2025
Probationary Period 12 months

Job Description

The Assistant Director, Social Media Strategy & Content will assist in leading the Redbirds’ brand development through social media. Responsibilities include monitoring the Illinois State Athletics social media community, increasing engagement and developing creative ways to drive ticket sales and fan attendance through social media. This position will manage assigned sports social media accounts with the goal of showcasing the accomplishments of ISU student-athletes and coaches and sharing all of the great things about being a Redbird to fans, recruits, alumni, etc. The Assistant Director will be tasked with establishing an overall brand and voice for the assigned accounts. This position could also assist in the management of miscellaneous athletics department accounts.

Additional Information
University Benefit Highlights:

- Insurance benefits, including health, dental, vision, and life
- Retirement and supplemental retirement planning options
- Tuition waiver benefits available to staff as well as their eligible dependents
- Paid holiday/administrative closures during Thanksgiving and Winter Breaks
- Paid benefit time

Additional University Benefit information, including information regarding eligibility to participate in the State Universities Retirement System and the State of Illinois Group Insurance program, can be reviewed here: https://hr.illinoisstate.edu/benefits/


Qualifications

Required Qualifications
1. Bachelor or equivalent degree in journalism, sports communications, sports marketing, sports management, public relations, communications, English, or a related field.
2. Two (2) years (24 months) of full-time or part-time equivalent professional level work experience in the athletic communications/sports information field, professional athletics or Intercollegiate Athletics social media and content creation.
4. Highly proficient in social media platforms: X, Instagram, Facebook, TikTok, LinkedIn, Snapchat, Threads
5. Proficient in Adobe Creative Suite: Lightroom, Lightroom Classic, Photoshop
6. Experience in CapCut or similar video editing platforms
7. Organized, detail-oriented, problem solver.

Preferred Qualifications
1. Master's Degree


Salary

$43,890 - $44,796 annual


Links

ISU Jobs Website


Contact Information


University/Agency Illinois State University
Department/College Human Resources
Contact Mackenzie Chapman
Phone Number 309-438-8311
Address
Comments Please fully complete the entire application including, but not limited to, the education and work history portions. Be specific on your work history, including employment dates (if part-time you must list the number of work hours) and duties for all positions held. Applicable part-time work experience will be considered toward qualifying for this position; however, it will be converted to a full-time equivalency to determine combined length of experience. Please do not put "see resume" in the duties and responsibilities section of the work history. This will be considered an incomplete application and incomplete applications will not be considered.

College or university transcripts (may be unofficial) must be submitted prior to the application deadline to receive full consideration. Transcripts can either be uploaded with your application or submitted via the options listed below.

To be eligible for Veteran's Preference points on the exam, appropriate military service documentation such as a DD-214 must be submitted prior to the application deadline.

Transcripts and/or military service documentation may be faxed or mailed to Human Resources by the application deadline:

Fax: 309.438.0011, Attn: Mackenzie Chapman
Address: Illinois State University
Human Resources
Campus Box 1300
Normal, IL 61790-1300

The Civil Service examination for this classification is based on your application materials and responses to the supplemental questions. No participation other than submission of applicant materials is required from applicants that qualify to take the exam. If you meet the minimum required qualifications for this position, you will receive a score calculated based on your education and experience, and your name will be placed on the active employment register by exam score. After the application deadline, the names within the top three scores will be referred to the department for interview. The active register for this classification will be voided when the position is filled.

Illinois State University is authorized to do business within the State of Illinois. All work under this appointment is required to be performed from within the State of Illinois. If hired, out-of-state candidates must establish Illinois residency within 180 calendar days from the start date for this position. Illinois residency requires proof of a valid Illinois driver’s license or a valid State of Illinois ID card. Failure to produce the required documentation within 180 calendar days will result in immediate termination of employment.

Applicants for this position must be authorized to work in the U.S. without ISU sponsorship. Sponsorship for work authorization will not be considered for this position.